Research

It’s fair to say that, sometimes, important business decisions are out of our control. In order to exercise more influence, our experts recommend doing research so that you can deliver findings and sway minds in order to make things happen. Read more »

In this ProductTank San Francisco talk, Jeff Lash (VP & Group Director at SiriusDecisions – acquired by Forrester) gives some insight into high-performance product management teams. Studying high-performance teams is important, but one must understand what the right things to replicate are. His key points include: Customer Understanding Product Portfolio Investment Decisions Product Innovation and Lifecycle Process Read more »

In this ProductTank Toronto talk, Mitchell Gillespie (Director of Product Management at Wave HQ) shares some thoughts on what he calls “qualitative intelligence”. As product managers are constantly striving to understand why their customers and stakeholders behave in certain ways, they are often in dire need of high-impact qualitative understanding. Doing this will isn’t just Read more »

In this ProductTank San Francisco talk, Kevin Web Page, then Senior User Experience Designer at PagerDuty shows us how user research can improve the developer experience. His key points include: The developer experience Research and analysis Experience map and solutions The Developer Experience While working with various engineering teams, Kevin discovered what it was like Read more »

We ran a short survey to ask you about salary and salary negotiations. Here we reveal our key findings. And, if you’re a Mind the Product member, you can also access our in-depth article: ‘A Guide to Salaries – Know Your worth and How to Ask for It‘. The Results Don’t have the time to Read more »

Making innovative products starts with better understanding the problem you’re trying to solve before you actually solve it. How can you better understand the problem you’re trying to solve? Through research. In this ProductTank San Francisco talk, Jillian Wells, then a Senior User Researcher at Intercom, provides some tips for acing strategic research. Her key points include: Read more »

Martina Kuvalja is a Senior Researcher at the University of Cambridge. In this ProductTank London talk, she explains how you should go about collecting data if you are part of a small team, and how to have meaningful conversations with the research members of your team. She speaks about: User Experience (UX) application Types of Read more »

Anyone who knows the Mind the Product team knows that we just love to learn about our community and product management in general. This means that from time to time we ask you to help us out, by sharing what you know via a quick and easy survey. From surveys, we can learn so much about Read more »

I’m lucky enough to be able to say that I love what I do – but why? What is it that gets me up to go to work every day? Like many in our field, I fell into a product job somewhat by accident, but I count myself as very lucky to have done so. Read more »

Brian Crofts, Chief Product Officer at Pendo, believes uncovering and understanding client pain points allows him to build products that truly resonate. Brian joined Pendo from Namely, and formerly from Intuit, where he started his career in finance before finding his passion for product. He worked on new businesses for TurboTax and later led global Read more »