Product Discovery
To determine whether or not a product should be built, we need to do discovery. The process of discovery helps you to reduce uncertainty, to better understand if a product is really what your users need and want, and to gather enough evidence to ensure that your solution has market value.
FEATURED CONTENT
LATEST POSTS
Unpacking the realities of continuous discovery
Optimise return on investment with Continuous Discovery in your product lifecycle by balancing user engagement and feature development. Read more »
Overcoming the 20% feature usage challenge
Discover strategies to increase product feature usage, improve customer retention, and drive growth through effective user engagement and education. Read more »
Addressing your team’s discovery gaps to build valuable, viable solutions
Discover how to identify and address discovery gaps in your product development process. Learn strategic interventions to mitigate risks, align with customer needs, and ensure successful outcomes with thorough assumption testing and Opportunity Solution Trees. Read more »
Reversing Teresa Torres’ “Opportunity Solution Tree” to find the “why” behind solutions
Discover the value of the Opportunity Solution Tree framework for uncovering insights behind a solution. Learn how to align your team and ensure successful outcomes in just a day or two. Read more »
Mastering the feedback loop: Where user insights meet product excellence
Master the Product Feedback Loop to gather and implement user input, optimizing customer experience and aligning with market needs. Read more »
Failing forward: Killing your first product
This piece highlights the learnings gained by sunsetting your first product, sharing the lessons learnt in the process. Read more »
3 principles for building great digital health products
This article explores 3 strategies for optimizing user comprehension, incorporating delight, and ensuring reliability in digital health apps. Read more »
Deep dive: How to make product discovery a habit
Inspired by Teresa Torres’ ‘Continuous Discovery Habits’ (2021), Martin Lehner and Doerthe Ramin delve into the art of building lasting habits within organizations and among product leaders. Read more »
The magic of making great products with Christian Idiodi
In the opening keynote talk at #mtpcon San Francisco 2023, Christian Idiodi, Partner at Silicon Valley Product Group, led an engaging session on the art of building magical products. Watch the video in full, or read on for a recap of this insightful talk. Read more »
This is not the time for nice-to-have products
Product leader Sharon Feldstein talks about building nice-to-have products and features as our main product offering – why we need to avoid it, especially in times of financial uncertainty. Read more »