LATEST POSTS

Unlocking the secrets of UX by Javier Andrés Bargas-Avila

BY Eira Hayward on July 19, 2024

In this talk from the Pendomonium #mtpcon roadshow in Berlin Javier Andres Bargas-Avila, UX Director at Google, presents a framework to make product development more user centric and understand user problems. Read more »

Sunday Rewind: How accurate is your UX research data? By Martina Kuvalja

BY Eira Hayward on June 23, 2024

In this #ProductTank London talk from 2019, researcher Martina Kuvalja looks at the application of user experience(UX), types of research methods, and bias and sampling.
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SUNDAY REWIND: Being user minded — MTP Engage Hamburg 2022

BY Eira Hayward on May 19, 2024

This week’s Sunday Rewind is a session from MTP Hamburg 2022, in which three senior product people share their views on user centricity. Read more »

Deep dive: UX best practices for AI chatbots

BY Connor Joyce on April 16, 2024

Nine recommendations for building the most effective chatbot In the dynamic world of technology, the swift advancement of large language models has captured the attention of companies eager to integrate these innovations into their product strategies. The remarkable rise of ChatGPT has become a focal point, prompting teams to explore integrating chat experiences into their Read more »

The ten truths of customer-centric product teams

BY Leslie Grandy on January 23, 2024

Discover the 10 principles to be a successful customer-centric product team to drive positive customer outcome and increased loyalty. Read more »

Demystifying product thinking: A guide to user-centric innovation

BY Sid Saladi on January 18, 2024

A comprehensive guide unpacking everything about product thinking, from fundamental concepts to practical frameworks and tools. Read more »

User journey optimization

BY Dhia Eddine Bouali on December 26, 2023

Learn the mathematical analysis behind effective user experience design, ensuring your website or app remains user-friendly and results-driven. Read more »

SUNDAY REWIND: 8 rules for flow in product

BY Louron Pratt on December 3, 2023

Earlier this year, Ebenezer Diagi, Product Manager and Designer at ZIMVEST wrote a great guest post for Mind the Product on engaging your users through flow. In this Sunday’s rewind, we look back to this engaging piece. Read on for a quick recap. Read more »

An illusion: ‘Product is the voice of the customer’

BY Phillip Keiken on October 10, 2023

Discover why UX strategists, not just product managers, are the true ’empathy ambassadors’ amplifying the voice of the customer in this guest post, written by Phillip Keiken. Read more »

The experience IS the product

BY Phillip Keiken on September 19, 2023

What if you cannot touch or feel your product? What if your product is more than a product? What if your product is the experience itself? Let’s start with a step back and review the age-old definition of Product. In its essence, a product can be defined as a tangible or intangible item or entity Read more »