LATEST POSTS

SUNDAY REWIND: The playbook for achieving product-market fit by Dan Olsen

BY Eira Hayward on November 13, 2022

This week’s Sunday Rewind takes us back to 2017 and a talk from Dan Olsen to ProductTank San Francisco that shares advice from his  Lean Product Playbook on achieving product-market fit. Dan first runs through the five layers of his Product-Market Fit Pyramid framework. At the base of the pyramid is the target customer. The layer above Read more »

SUNDAY REWIND: Dual-Track Agile: Why messy leads to innovation

BY Louron Pratt on June 12, 2022

Dual-Track Agile is an IT development methodology where figuring out what to build is as important as the building process. In this Sunday Rewind post, we look back to delving into this methodology, looking at whether Product Managers can find the approach valuable. Read more »

Experimentation for product teams: Part 1

BY Eira Hayward on March 21, 2022

Experiments allow us to measure the impact of our products and determine what works and what doesn’t. They should be a quick and inexpensive way for product managers to validate and prioritise their ideas. In the first of this two-part series we’ll dig into the types of experimentation product managers can use and reveal some Read more »

SUNDAY REWIND: How high-performance organisations innovate at scale by Barry O'Reilly

BY Louron Pratt on October 20, 2021

#mtpcon London+EMEA is just 5 days away! This gives us the perfect opportunity to look back to this engaging talk by Barry O’Reilly at #mtpcon London 2017. Read more »

Hooked! Connect, engage and inspire with storytelling by Yamini Naidu

BY Andres Phillips on July 5, 2021

In this #mtpcon Digital APAC session, Yamini Naidu, author of Supercharge Results with Storytelling reveals how to discover business storytelling, explore the use of storytelling and identify storytelling applications in your context. She explains the importance of a well-crafted story and message, why influence is the contemporary tool of our time, and how to use it to Read more »

Practising “Best Practice” Product in the Context of B2B2B2C

BY Morgan Beschle on April 19, 2021

“Who are we building this for, the buyer, their customer, or the users?!” This was the Product and Design team I was leading in 2020 which focused on building and selling an enterprise-grade digital platform in healthcare. The complexity of this situation was consternating. Who were we supposed to serve, and how would we serve Read more »

Lean Product Management by Itamar Gilad

BY Eira Hayward on February 1, 2021

In this talk to ProductTank Cardiff product management coach and one-time Google product manager Itamar Gilad looks at how to deal with uncertainty through lean product management. Itamar starts with a story from his former company Google and how it has dealt with social networking over the years. Google had a social networking service called Read more »

The Complete Guide to Building MVPs

BY Dmytro Zaichenko on December 10, 2020

The goals of a minimum viable product are centred around idea validation and execution, learning, experiments, and ways of minimizing the effort to bring a meaningful new product to market. For the majority of product owners, having an MVP is not a question at all, while some are still skeptical about spending time on this Read more »

MVP or EVP: Which is the Best Option for Your Startup?

BY Swati Sharma on December 7, 2020

What’s the one dream every budding entrepreneur has? To become a million-dollar startup-unicorn like Amazon, Uber, Instagram. But the road to success isn’t that easy. Roadblocks like increasing competition, time constraints, market saturation, changing trends, evolving technologies, and limited funds make the destination look farther away. Meanwhile, the mounting pressure of being out-competed keeps pulling you Read more »

Evidence-Based Product Backlogs, by John Pagonis

BY Rebecca Freeman on October 12, 2020

In this ProductTank London talk, John Pagonis –  then UX Lead at ‘The Mortgage Works’/Founder of Zanshin labs, shares his experience of creating an evidence-based backlog. Watch the video to see the talk in full, or read on for an overview of his key points: Product Waste – Do you really have time and money to waste Read more »