Business Strategy
LATEST POSTS
A case study: The journey to becoming a product-led company
In this deep dive case study, Kirsten Mann, Chief Product Officer at Prospection, shares some learnings so far on the journey that their team to transition from a service-led to a product-led company. Read more »
Common transformation pitfalls by Marty Cagan
Product leader Marty Cagan talks about common transformation pitfalls and what product teams can do to avoid them. Read more »
Nichole Mace: Products, pricing, and pitfalls
Product managers today play an important role in determining the pricing strategy of their products. We speak to Nichole Mace, VP of Product Growth at Pendo, about the history of pricing and product, the struggles, and her tips to influence your pricing model that provide the most value for your users. Read more »
Survey insights: Economic downturn is driving companies to embrace product-led growth
In a recent survey, Pendo and Mind the Product asked over 500 product professionals how their work and their companies’ priorities have changed in response to current economic conditions. Here are some key takeaways that we learned. The rise of product-led growth A key finding from our report revealed that 54% of respondents say their Read more »
The cargo cult in product management
In this guest post, Product Manager, Arfan Ismail, explains why what has worked in one company—even if it worked spectacularly well—may not necessarily work in another one, and employs an example from World War II to help illustrate his point. Read more »
Why product management in the enterprise is different
In this guest post, Hazel Raoult delves into the key differences for product managers working in enterprise businesses. Read more »
Giving direction in product with Janna Bastow, Chiedza Muguti, and Nacho Bassino
This session On Giving Direction as a product manager was one of the themed sessions during MTPEngage Hamburg 2022. A stellar line-up of speakers shared their respective perspectives on how product leaders or product managers provide others with the necessary orientation to pull in one direction. Read more »
Using principles to make better decisions faster by Martin Eriksson
In his keynote at #mtpengage Hamburg 2022, Martin Eriksson – Product Partner at EQT Ventures, Co-Founder of Mind the Product, and Co-Author of the best-selling book Product Leadership, or in short “the big friendly giant of product management” – illustrates how to overcome decision overload Read more »
Evidence-based product decisions (Part 2 of 2) - Itamar Gilad on The Product Experience
In this week’s podcast episode, we jump right back into where we left off in part two of this series with experience product coach Itamar Gilad. We carry on discussing evidence-based decisions, and how this approach can enable teams to achieve key product goals. Read more »
Evidence-based product decisions - Itamar Gilad on The Product Experience
In part one of two of this podcast series, we speak with experienced product expert Itamar Gilad to find out more about evidence-based decisions, ideas, and key product goals. Read more »