new product development - Mind the Product https://www.mindtheproduct.com/tag/new-product-development/ Conferences, training, and content for the world’s largest community of product managers, designers, and developers. Thu, 15 Sep 2022 14:43:20 +0000 en-GB hourly 1 https://wordpress.org/?v=6.6.1 https://www.mindtheproduct.com/wp-content/uploads/2021/03/cropped-mindtheproduct-favicon-32x32.png new product development - Mind the Product https://www.mindtheproduct.com/tag/new-product-development/ 32 32 Building Products for Bharat by Arpit Maheshwari and Smriti Pant https://www.mindtheproduct.com/building-products-for-bharat-by-arpit-maheshwari-and-smriti-pant/ https://www.mindtheproduct.com/building-products-for-bharat-by-arpit-maheshwari-and-smriti-pant/#respond Mon, 15 Mar 2021 10:00:00 +0000 https://www.mindtheproduct.com/?p=23358 In this ProductTank Delhi talk, Arpit Maheshwari and Smriti Pant, Product Managers at Hike, take us through how Indian products are being built to solve local problems in cities throughout the country. Watch the video to see their talk in full or read on for a summary of their key points: What is Bharat and Read more »

The post Building Products for Bharat by Arpit Maheshwari and Smriti Pant appeared first on Mind the Product.

]]> https://www.mindtheproduct.com/building-products-for-bharat-by-arpit-maheshwari-and-smriti-pant/feed/ 0 How we Learned to Build Users’ Trust in a new Product Category https://www.mindtheproduct.com/how-we-learned-to-build-users-trust-in-a-new-product-category/ https://www.mindtheproduct.com/how-we-learned-to-build-users-trust-in-a-new-product-category/#respond Tue, 11 Jun 2019 13:19:00 +0000 https://www.mindtheproduct.com/?p=16339 I’m really proud to have been part of the team who launched Echo’s new website – our digital pharmacy users can now manage their medication from whichever device they like, without downloading our app. When we started building our web product, our plan was pretty simple: “Just build the same features as our mobile app Read more »

The post How we Learned to Build Users’ Trust in a new Product Category appeared first on Mind the Product.

]]> https://www.mindtheproduct.com/how-we-learned-to-build-users-trust-in-a-new-product-category/feed/ 0 What Does a Successful MVP Look Like? https://www.mindtheproduct.com/what-does-a-successful-mvp-look-like/ https://www.mindtheproduct.com/what-does-a-successful-mvp-look-like/#respond Thu, 24 Jan 2019 12:10:00 +0000 https://www.mindtheproduct.com/?p=14921 MVP is a phrase that startup people love to throw around. It’s an acronym that can be used as a weapon. Everyone believes their vision is really the Minimum Viable Product. You can use the phrase to batter your colleagues’ ideas. You can simply declare “it’s not really minimum” if you want to do something less Read more »

The post What Does a Successful MVP Look Like? appeared first on Mind the Product.

]]> https://www.mindtheproduct.com/what-does-a-successful-mvp-look-like/feed/ 0 How JustGiving Crowdfunding Went From an Idea to £100m in Five Years https://www.mindtheproduct.com/how-justgiving-crowdfunding-went-from-an-idea-to-100m-in-five-years/ https://www.mindtheproduct.com/how-justgiving-crowdfunding-went-from-an-idea-to-100m-in-five-years/#respond Fri, 25 May 2018 09:51:00 +0000 https://www.mindtheproduct.com/?p=13263 JustGiving’s goal is to grow the world of giving, enabling more money to be raised for good causes through the use of technology. Initially JustGiving supported only registered charities on its website, but the founders’ vision was to support all good causes. In 2012, when I was working as part of the JustGiving team responsible Read more »

The post How JustGiving Crowdfunding Went From an Idea to £100m in Five Years appeared first on Mind the Product.

]]> https://www.mindtheproduct.com/how-justgiving-crowdfunding-went-from-an-idea-to-100m-in-five-years/feed/ 0 How to Build new Products in Digital Media by Ana Jakimovska https://www.mindtheproduct.com/build-new-products-digital-media-ana-jakimovska/ https://www.mindtheproduct.com/build-new-products-digital-media-ana-jakimovska/#respond Fri, 11 May 2018 08:52:00 +0000 https://www.mindtheproduct.com/?p=13202 Ana Jakimovska has carved out a career in media, working at just about every leading broadcaster in the UK. In this ProductTank London talk she focuses on the importance of knowing your industry and keeping an eye on the wider competition when starting from scratch. The broadcast industry has been hugely disrupted with the rise Read more »

The post How to Build new Products in Digital Media by Ana Jakimovska appeared first on Mind the Product.

]]> https://www.mindtheproduct.com/build-new-products-digital-media-ana-jakimovska/feed/ 0 How to Start From Scratch and Prioritise by Marcel Britsch https://www.mindtheproduct.com/start-scratch-prioritise-marcel-britsch/ https://www.mindtheproduct.com/start-scratch-prioritise-marcel-britsch/#respond Mon, 07 May 2018 10:16:00 +0000 https://www.mindtheproduct.com/?p=13185 Accept that a lot of things you do are throwaway. They’re a means to an end, not the final output. Marcel Britsch is a consultant with Equal Experts. In this ProductTank London talk, he covers the complexities of prioritisation when you’re starting from scratch. Using examples from his work with Barclays Bank on a greenfield Read more »

The post How to Start From Scratch and Prioritise by Marcel Britsch appeared first on Mind the Product.

]]> https://www.mindtheproduct.com/start-scratch-prioritise-marcel-britsch/feed/ 0 New Product Development: an Introduction to Gate Systems https://www.mindtheproduct.com/new-product-development-introduction-gate-systems/ https://www.mindtheproduct.com/new-product-development-introduction-gate-systems/#comments Thu, 19 Apr 2018 10:15:00 +0000 https://www.mindtheproduct.com/?p=13076 New product development is a risky business for companies – the failure rate for product launches hovers around 40%. A quick look at Product Hunt demonstrates there is a flourishing market for new products, all of them competing for our time and money. Companies that have previously found success with one product must invest in the next Read more »

The post New Product Development: an Introduction to Gate Systems appeared first on Mind the Product.

]]> https://www.mindtheproduct.com/new-product-development-introduction-gate-systems/feed/ 2