Product Management Metrics and KPIs
As product managers it is our job to discover that which is valuable, feasible, viable, and usable. Defining the right metrics and KPIs is therefore a crucial part of product management, so that we can measure our progress and know if we’re successfully driving the right outcomes. As an added bonus, placing metrics and KPIs at the heart of evidence-driven culture creates a shared language for the rest of our team and company to understand our goals and whether we’re headed in the right direction or not.
FEATURED CONTENT
LATEST POSTS
Product metrics for noobs by Jeff Patton
In the first talk of this year’s World Product Day at ProductTank Auckland, Jeff Patton sheds light on product metrics. He says they don’t have to be confusing and frustrating, in fact they are quite simple. Read more »
The only product metric that matters by Josh Elman
Are our metrics in product good enough to raise money, or good enough to keep working on a feature or product, or good enough to believe the product will grow into something much bigger someday? Read more »